The GREAT Talent website (greattalent.campaign.gov.uk) puts small files (known as ‘cookies’) onto your computer to collect information about how you browse the site.
Cookies are used to:
- measure how you use the website so it can be updated and improved based on your needs
- remember the notifications you’ve seen so that we don’t show them to you again
You can find out more about how to manage cookies, including how to delete and block them, on the Information Commission Officer’s (ICO) website.
How cookies are used on the GREAT Talent website
Measuring website usage (Google Analytics)
We use Google Analytics software to collect information about how you use this site. We do this to help make sure the site is meeting the needs of its users and to help us make improvements.
Google Analytics stores information about:
- the pages you visit on the site
- how long you spend on each page
- how you got to the site
- what you click on while you’re visiting the site
It doesn’t collect or store your personal information (e.g. your name or address) so this information can’t be used to identify who you are. We don’t allow Google to use or share our analytics data.
Google Analytics sets the following cookies.
| Name of Cookie | Expires |
|---|---|
| _ga | 2 years |
| _gat | 10 minutes |
| _gid | 24 hours |
You may opt out of Google Analytics cookies.
Our introductory cookie message
When you first visit this website you should see a pop-up message to inform you that the site uses cookies and to request your permission to set analytical cookies. We’ll store a cookie so that your computer knows you’ve seen it and knows not to show it again.
| Name of Cookie | Expires |
|---|---|
| gt-consent | 90 days |
Improving the campaign
Where government uses advertising, we want to make sure that this money is well spent. To help measure this, these cookies are used on pages which are being marketed.
We use the following cookies:
Google DoubleClick
| Name of Cookie | Purpose | Expires |
|---|---|---|
| IDE, ANID, NID | One of the main advertising cookies on non-Google sites is named ‘IDE‘ and is stored in browsers under the domain doubleclick.net. Another is stored in google.com and is called ANID. We use other cookies with names such as DSID, FLC, AID, TAID, and exchange_uid. Other Google properties, like YouTube, may also use these cookies to show you more relevant ads. See here for details. | 2 years |
| _gcl_aw, _gcl_dc | To store ad click information (only if remarketing cookies are enabled), generate unique IDs for visitors to remember preferences and track and gather statistics and conversion rates through the website. | 90 days |
| gcl_au | Used by Google DoubleClick segment users into audience types and attribute campaign performance to your actions on this website, including conversions. | 90 days |
You can opt out of DoubleClick cookies.
| Name of Cookie | Purpose | Expires |
|---|---|---|
| Facebook Pixel | To track the effectiveness of our online advertising | 28 days |
You can opt out of Facebook cookies.
Cookie settings
Cookies on this website
Cookies are files saved on your phone, tablet or computer when you visit a website.
We use cookies to store information about how you use this website, such as the pages you visit.
Cookie settings
We use different types of cookies. You can choose which cookies you’re happy for us to use.
Cookies that measure website use
We use Google Analytics to measure how you use the website so we can improve it based on user needs. Google Analytics sets cookies that store anonymised information about:
- how you got to the site
- the pages you visit on greattalent.campaign.gov.uk, and how long you spend on each page
- what you click on while you’re visiting the site
We do not allow Google to use or share the data about how you use this site.
You can change your cookie preferences at any time using the options below.
